Team Concrete
is similar to other community-based non-profit initiatives that you may
have volunteered for or contributed to in the past. Those other programs
may have given you that warm feeling of satisfaction that often comes from
helping others. Giving back to your community, contributing to the well-being
of your neighbors... you can take pride in those things.
The beauty of Team Concrete is that it offers you something more. With just a modest
effort and some provided tools, you can also get some recognition and publicity
for your efforts. Opportunities to interact with the media. Demonstrations
for community leaders and officials. Chances to educate more people about
the benefits of building with concrete.
Education can lead to appreciation, and appreciation can lead to desire. Desire for a safer,
quieter, more energy-efficient home: a concrete home. And a collective desire for concrete homes becomes
a prospective market, a market you are uniquely positioned to serve. And
the respect you earn as a Team Member—the way the community holds your company
in higher esteem may just steer those prospects your way.
